NYLON x Coach // campaign

Written By Charizz Po

Campaign Spotlight: NYLON x Coach “Desert Disco”

When NYLON and Coach team up to redefine classic silhouettes, you know the visual results are going to be iconic. We were excited to have their production team take over the floor at Be Electric Studios to capture their latest Spring 2025 campaign: Desert Disco.

The shoot combined high-fashion heritage with a retro-futuristic desert aesthetic. Under the expert eye of DP Ian Barling and photographer Anna Pogossova, our studio was transformed into a shimmering, sand-swept oasis.

It’s always a privilege to see how the industry’s leading creative directors and stylists utilize our stages to build entire worlds from scratch. This campaign is a masterclass in lighting, texture, and creative vision.


Production Credits:

  • DP: Ian Barling (@ianbarling)

  • Photographer: Anna Pogossova (@annapogossova_2.0)

  • Creative Director: Ange Poccia (@angepoccia)

  • Stylist: Wendel Marasigan (@wndmlr)

  • Production: Sugarfoot (@sugarfootsyyy) & Darien (@daridotcom)

Charizz Po
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