beelectricstudios

Damn Joan // School Shootings Video

We recently had Damn Joan with Gay Against Guns in our studios shooting a video about the recent and prominent issue of gun violence in our school's across America. 

"In partnership with Gays Against Guns and our graceful director Sara Nell McDowell, you helped create a moving piece that brings forth the alarming prevalence of school gun violence in this country, while also holding space for those who have lost their lives to it on this this powerful day -- April 20th, 2018. 

This was made in honor of the 19th anniversary of Columbine and in action with today's National School Walkout, just 64 days after Parkland. " - Lauren Teng & The Damn Joan Family 

Checkout their website to share the video and view their interview by GAG about the piece online at  damnjoan.com/schoolshootings .

 

 

As well check out both companies Social Media for further information and pieces on the matter.  

Twitter: @gagnoguns

IG: @gaysagainstgunsny

Twitter: @Damn_Joan

IG : @damnjoan

Pepsi Bubbly GIF // Neil Patrick Harris

Recently we had Pepsi at our studios to shoot their new campaign for their new product, Bubly tonic drinks! They did something different this time around--they built a several sets, all to shoot a series of GIF's featuring Neil Patrick Harris. They are hilarious! You can download them to your phone as a set or just choose a few of your favorites. The gifs relate to all and any situations the product might appear in, plus they show you all the new flavors. Check them out at https://giphy.com/bublywater. Here are some screenshots to act as previews in the meantime! Thanks for using our studios, Pepsi! We can't wait to try these new bubly waters! So many flavors and colors- oh my! 

 

 

Glam Shoot // Winky Lux

Recently,  Winky Lux, the indie beauty brand based out of the Lower East Side, here in NYC, had their second shoot in our studios with photographer Matt Coch. They had a furry pal to help market their new launch of the 'Kitten Palette.' We had a quick chat with the creative director, Kate Fernandez about the magic that went in to bringing this campaign to life. 

1. What was the direction or end goal you had for this project?

Kate: Introducing the Kitten Palette - super luxe, super fabulous, super pink. 

2. What was your favorite part of the production?

Kate: Definitely our cat model Dahlia -- the cat had to listen to classical music to get in the zone!

3. Go to equipment or camera for this project?

Kate: Matt shoots with a Canon 1DS. We used the lighting available to us from the studio as well as a pink seamless you had available.

Now for the fun part- check out the the star kitty & some BTS shots!

 

This & That // Payday Candy Bar Spot

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The last few weeks have been scattered with such a plethora of different shoots across our multiple Brooklyn soundstages that it's been difficult to keep up. One of those just happened to be for an all new Payday candy bar spot guided by the the talented vision of the This and That production team. Though the overall layout for the shoot appeared to be rather minimal on set, we're sure that they have big plans to go above and beyond with their concept. Never have we ever seen so many literal nuts in our studio rental space at once! If this is anything like the 2014 Payday commercials we all remember, then I'm sure the This and That crew has their sights set on delivering the goods.

Time Inc. // IKEA

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Back in December we had our friends with Time Inc. over for a few days at our film studio rental space to do a special time lapse product shoot for bedroom pieces. This week they are back at our production studio for the week with director Matthew David Wachsman to focus on a new line of IKEA dining room, living room and outdoor patio furniture for the new season. Similar to their last project here, they are capturing each look with a stylized hyper lapse in 28 minute shots to show their customers interesting ways to set up their home using different variations. It's been interesting to watch the constant flux  of the art department moving things around to achieve this goal on our cyclorama without the use of a greenscreen to superimpose each idea. Always a pleasure housing such innovative work.

Ed-Ape / Stones Throw Records

Ed-Ape is a pretty sweet guy, but he's also one bad dude.

MC/Producer extraordinaire, Ed-Ape rented out our Bushwick film and photo studio this weekend to shoot a music video for his upcoming single with Stones Throw Records. Ed-Ape is known for his comedic approach to independent hip hop and definitely made that clear with his time here at our photo studio. The crew was awesome and they were working with a hilarious concept right here in our Bushwick film and photography studio! Not for the faint of heart . 

Iris Media Works

Iris Media Works transformed our studio into a massive set that felt just like home for their commercial for a new independent insurance company. Not sure how they managed to pull off such an intricate build in only a day, but it certainly made for some beautiful shots. Check it out here.

 

Kafka, the studio pup surveying the scene the night before the shoot.

Kafka, the studio pup surveying the scene the night before the shoot.

Barkbox in the House

Be Electric - We had the joy of hosting Barkbox and their team of furry friends to shoot their promotional campaign. Barkbox is an online service for dog owners that delivers a box of goodies including special treats, toys and care each month based on different themes. Not only did the team have to direct the actors through each scene, but the k-9 talent as well. We've never seen such a well behaved cast. 

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